Think toll free numbers are just for large enterprises or call centers? The reality is they can be an indispensable business asset for companies of all sizes – even a one- or two-person startup. Beyond providing customers and prospects with a free and convenient way to call your company, a toll free number offers a long list of benefits, such as brand recognition and credibility, and are a great way to expand your business into new markets.
If you’re a small business owner and haven’t cashed in on this inexpensive business asset simply because you didn't think it was easy to obtain a toll free number or because you aren’t clear on how a toll free number could help your business, read on.
What is a toll free number?
A toll free number is a telephone number with special area codes (such as 800, 888, 877 and 866) that allow callers to dial your business without incurring any cost – making it an ideal form of communication for all types of businesses. Whether you run an e-commerce website or a flower shop, any business that requires customers to call in to make a purchase, connect with customer support, or inquire about a service can benefit from a toll free number.
Generally, toll free numbers are issued on a first come, first served basis, but going the extra mile for your customers and choosing a memorable number – like one with repeating digits or patterns – could make an impact on your call volume, sales and ROI. After all, making it easy for customers to contact your business is key to keeping them happy, which directly impacts your bottom line!
Benefits of a toll free number
Toll free numbers can be extremely valuable to businesses looking to project a professional image. They not only provide your business brand with recognition and credibility, but they can also enhance your company’s perceived size and image – among other things. Here are a few ways toll free numbers can benefit your business:
1. Appear larger than life.
Until recently, toll free numbers were most frequently used by enterprise level corporations or call centers, which is why having a toll free number – even if you’re working from your home office—can give the impression that you have a much larger operation.
2. No location? No problem.
With a toll free number, location is obsolete. So whether you’re working from home or relocating your brick and mortar, you and your team can be reached simply by forwarding calls to your cell phone or any phone of your choice. Plus, if you're on the move, having a toll free number through a service like Cloud Phone lets you take all your important calls without being tied to a desk.
3. Improve privacy.
Not only does the added convenience of forwarding calls from your toll free number to your cell mean you don’t have to juggle multiple phones – it also means you no longer have to give out your personal number. Keeping personal and business calls separate is vital to maintaining a professional image for your business.
4. Virtual hub.
Many small businesses these days have remote workers, with no central office and no secretary to direct calls or take messages. With the right setup, a toll free number can act as a hub for your business calls – directing incoming calls to different “departments” or team members, as well as a message center. All it takes is a virtual assistant!
Does your small business have a toll free number? How does it benefit your business? Share your story with other small business owners and entrepreneurs by commenting here or on our social networks – Facebook, Twitter, LinkedIn, Google+.